This option is ideal for webmasters whose blogs have already attracted

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In any case, if you’ve been relying purely on written content, you’re falling behind the times. Visual content, and specifically video content, is now king. Not only is visual content easier to consume and retain, it’s also attracting significantly higher demand; it’s estimated that in 2017, video content represented 74 percent of all internet traffic. So if you already have a blog, and you’re new to the world of video content, what’s the best way to incorporate video into your existing strategy? Potential Approaches Let’s start with a handful of high-level approaches you could try: The gallery.

If you want your video to stand apart from your blog work, you could try offering a Chinese American Phone Number List  video gallery like this one from Semper Solaris. The idea here is to give your readers more video content, but without distracting from your blog—the main draw of your website.  and retained a fair number of readers. Integrated examples. If you want to complement your blogging strategy with more video content, you can integrate short video snippets to illustrate what you’re talking about, like this article from How Stuff Works on car engines.




Animated gifs and illustrations excel here, as they’ll help you explain your points in a way that’s more understandable to your target audience. You may even be able to use these video elements in other areas of your marketing and advertising. Content as video. You could also offer video content in place of a blog post, or as a repackaging of content you’ve written about before, like this guided demo video of Zendesk Chat, which recaps written descriptions in a more engaging format. Here, your video will serve as an extension of your core blog content, bringing it to a wider, more visually-focused portion of your audience.