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The bottom line here is that the keywords you select should drive a fair to a high amount of traffic while still being relevant to your brand. As an example, here are the SEO trends for 2021: Optimize for Core Web Vitals and Page Experience Focusing on User and Search Intent Verify Website on Google Search Console Utilize AMP Apply Schema Markups You can check out this article we wrote about the SEO trends of 2021. Research about Seasonal Keywords One of the most critical things about SEO is keywords, that’s why trying to rank for the seasonal keywords can be a big boost for your website for the upcoming holiday season.
For example, this Christmas season brings in keywords such as: Christmas decorations Christmas foods best Christmas gifts top Christmas destinations Another holiday is the upcoming New Year which brings another set of keywords: New Year firework show New Year CY Lists countdown party best foods for New Year In short, you will have a hard time being visible in the search results if your brand or website does not include seasonal keywords on your product pages, landing pages, blogs, or articles. That’s why you should always do your keyword research to find out the keywords that are most used by searchers and consumers during the holiday season.
SERanking SEMRush Google Keyword Planner Google Suggest Create Content for the Holiday Season Content is king! Content that attracts and engages audiences can definitely help boost your website traffic during the holidays, so use creative content as leverage during this time of the year. Write how your brand can make this holiday celebration more special, you could provide gift ideas, or even share celebration stories with your readers! You can also create a specific landing page on your website and add some design or flare that will make them feel more the essence of the celebration. This makes your website look festive and cheerful even for a short period of time but can make a lifetime impression on your audiences.
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發表於 2024-3-13 17:22:13
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